In this self-paced QUICKFIRE course I’ve compressed nearly thirty years of experience, insight and moxie into a mind-melting, thought-provoking journey of just a few hours. (Bonus: you won’t waste time making mistakes).
You’ll learn how to do what I did: stopped playing it safe and got to the top tier of food media, forging a path that’s kept me there - and gone beyond - for nearly three decades.
HERE'S HOW WE'LL DO IT:
First up: your course workbook. Think of it as your companion; your “plus one” on the journey ahead. I designed it not just to contain quizzes and exercises and capture notes, but as a valuable resource you can come back to again and again.
Armed with your workbook, I’ll guide you through a series of shape-shifting exercises to find out first who you aren’t as a creator, then discover what makes you who you are. You’ll learn your true Creator Archetype - not some surface-level label, but the distinctive, instinctive creative style that sets you apart from every other artist, designer, or creative.
Then I’ll take you through the design principles that sit at the root of every single thing I create. Color theory, composition, texture, hierarchy - this stuff is what determines whether your work hits or misses. It’s the difference between images that make people STOP and LOOK versus scroll past without even thinning. We’ll have fun with this one.
You’ll find out which sense you naturally create from, and how to maximize that force in your work. I’ll teach you how to create beyond the visual - with all six senses. While everyone else is stuck making work that looks like everyone else’s, you’ll be creating from a deeper, more resonant level. We’re talking about engaging all six senses in your creative process. You’ll learn to create with touch, sound, taste, smell, and that gut instinct that never lies. This is visual mastery - and it’s going to make your work impossible to ignore.
Then you’ll craft a Visual Obsession Board. Forget those basic mood boards and Pinterest boards that look like everyone else’s. You’ll gather images that resonate with you; ones that make you think, and see, and FEEL something real. The magic with this board is that it’s where you’ll see your visual DNA come to life. The Visual Obsession Board is your style guide, and a powerful tool for defining a creative signature so distinctly YOU that copycats will look like cheap knockoffs trying to steal a look they’ll never own.
We’re not here to make you a better version of someone else. We’re here to unleash the creator you really are, not the one currently playing it safe. You’ll walk away knowing exactly who you are as a creative force and how to channel that power into work that could only come from your mind, your vision, and your creative spirit.
Ready to Strip?
Yes? Then let’s strip the play-acting out of your visual style and build something that’s 100% you: resonant, sticky, and impossible to replicate (but they’ll try!)
Take a deep dive to uncover your true Creator Archetype (beyond surface labels)
Tools to create with all six senses for work that resonates and stands out
Create your own Visual Obsession Board (a next-level mood board that captures your creative DNA)
A distinct visual voice so authentic that imitation will look like a cheap copy
The clarity and confidence to create work that’s instantly recognizable as yours
Victoria Granof is one of the most influential and visionary food stylists of our time.
a creative force whose groundbreaking work has shaped the visual language of contemporary food culture. Named one of the 100 most inspiring women in food by Cherry Bombe magazine, Granof has spent decades redefining how we see, experience, and connect with food through her lens.
As the creative visionary behind some of the most iconic cookbooks and food campaigns of the past three decades, Granof has collaborated with an extraordinary roster of culinary luminaries. Her portfolio includes work with Irving Penn, Anthony Bourdain, Marcus Samuelsson, and Snoop Dogg; Nespresso, Haagen Dazs, ImpossibleFoods and Starbuck’s, among many others, helping to bring scores of food campaigns and cookbooks into the world that have not only garnered international acclaim but fundamentally changed how food stories are told.
Beyond her individual achievements, Granof has established herself as a mentor and teacher, nurturing the next generation of creative talent. Many of the food creatives making their mark today trace their careers back to her guidance and influence. Her generosity in sharing knowledge and opening doors has created a ripple effect throughout the industry, with her proteges going on to have stellar careers of their own.
Crostata With Food Stylist Victoria Granof she’s my cherry pie podcast
Delicious Tangents with Victoria Granof everything cookbooks podcast
Italian sweets, chocolate, vanilla, jujubes GOOD FOOD PODCAST
Victoria Granof - Food Stylist and Director FOCUS ON WOMEN PODCAST
The Creative Process + Viral Chickpeas with Victoria Granof NOURISHING CREATIVITY PODCAST
📝 The Interactive Workbook (Canva Template) A beautifully designed, fillable workbook you can use digitally or print out — making it easy to take aligned action as you go and revisit when future you needs a refresh.
🎯 Two Self-Discovery Quizzes Fun, insightful assessments that help you quickly zero in on your unique strengths, identity, and direction — no overthinking required.
🎓 5 Core Modules Step-by-step guidance that takes you from confusion to clarity, with each module building on the last for lasting results.
📚 10 Bite-Sized Lessons Easy-to-digest lessons that fit into your busy life — giving you clarity and transformation without the overwhelm.
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As soon as you enroll, you’ll get instant access to the online course platform where all 5 modules and 10 lessons are waiting for you. You’ll also receive a link to download your interactive workbook (Canva template) and the two quizzes are embedded within the course for easy access.
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Nope! The workbook is designed to work with the free version of Canva. You can fill it out online or print it out if you prefer pen-to-paper. The section where you’re building your Visual Obsession Board is filled with frame templates for you to upload the images you find and drag-and-drop.
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The 10 lessons are bite-sized and easy to digest — most are under 20 minutes. You can move through the 5 modules at your own pace and revisit them anytime. The course is designed to take only a few hours over the span of a couple of days.
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Don’t worry — if you can open email and click a link, you’ll be able to navigate the platform and use the workbook. Everything is beginner-friendly with clear instructions.
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This program is perfect for you if you’re ready to gain clarity about who you are, what makes you unique, and how to move forward with ease. The quizzes and workbook are designed to guide you step-by-step — no second-guessing required.
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Yes! Once you enroll, you’ll have lifetime access to all the course content, workbook, and quizzes — including any updates made in the future.
